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What are licensors?

What are licensors? Here are some definitions.

Noun
  1. plural of licensor
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Examples
We are also partnering with home decor licensors to bring distinctively unique styles of wall decor to our retailers.
Talks are being held with potential licensors who have been invited to own stakes in the projects.
The company is in discussion with potential licensors to provide ringtones, graphics, games and screen savers for mobile devices.
For licensees, pools of patents from multiple licensors generally carry lower royalty fees than the total for licenses secured from the licensors individually.
It is the only show that presents a global perspective of the industry to players on both sides of the aisle, whether they be licensors or licensees.

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