| Eurosport has declared that its new brand recognition will be disclosed on-air, with the strapline Fuel Your Passion. |
| A good strapline can add to speed of comprehension and positioning. |
| A strapline was devised 'Get Your Skates On' to emphasise the time saving benefits and to communicate the nature of the product. |
| The strapline for mygaelic.com is 'discover the Gaelic in you' and this very attractive and user friendly site has now become a fantastic resource for all things Gaelic. |
| However, is it too late to rename the strapline being used for the campaign? |
| Move for Health' is the motivational strapline which the WHO has chosen to promote moderate, yet constant physical activity as a natural medicine to help ensure good health and a long life. |
